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Insight

Accordion: making AI practical for PE-backed CFOs

Published on 
January 2026
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If you can build a tool set that can make your fastest horses faster, I think that's a much more compelling and clearer value proposition than trying to bring the bottom 30% of the workforce to parity with the middle 50%.

Ash Pembroke, Managing Director, Accordion

Bridging the gap between AI ambition and execution

Accordion helps PE-backed CFOs deploy AI where it matters most: in the finance function. The firm's approach focuses on discrete, high-impact applications that demonstrate clear value rather than broad technology rollouts.

The company’s methodology centers on three areas:

  • Targeted finance applications: Accordion helps CFOs implement AI for automated close processes, cash flow forecasting, invoice-to-cash automation, and contract intelligence. Recent work includes building machine learning models for churn prediction and AI agents for dynamic pricing optimization.
  • Pragmatic data strategy:Rather than waiting for perfect data infrastructure, Accordion launches AI initiatives where data is sufficient while simultaneously strengthening foundations for future capabilities.
  • Integrated transformation: Technology implementation is paired with process redesign and capability building, ensuring AI solutions drive actual business outcomes rather than remaining isolated pilots.

Accordion's teams combine financial expertise with technical capabilities to help CFOs move from sponsor pressure for AI adoption to measurable results.

Read more from Accordion

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The information included herein is provided for illustrative purposes only. Nothing herein should be construed to imply that the company will be profitable or successful in executing on its business strategy. The information included herein is subject to change, even materially, without notice and should not be construed as business, investment, tax, accounting or legal advice. There can be no assurance that any of the outcomes described herein will materialize, in whole or in part. The information included herein has been collected from third party sources and has not been independently verified. Motive and its affiliates make no representation or warranty as to the accuracy or completeness of such information and are under no obligation to update such information beyond the date of this presentation. The company name herein should not be construed: (i) as a recommendation of any investment or security or (ii) as an endorsement of any product or service. Nothing herein constitutes an offer to sell or solicitation of an offer to buy investment interests in any current or future Motive managed investment vehicle.

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